Technology Is Your Friend—We Wrote a Book to Prove It
Tuesday, December 6, 2011 |
Kimberlee Karr What does a rhyming robot have to say about banking?
Click to read "A Tale of Three Banks"
You might be surprised.
CFC has just released a humorous short story that takes a light-hearted look at FIs’ attitudes toward technological innovation. “A Tale of Three Banks” follows Tek the Robot on his quest to help bankers achieve profitable growth through the use of technology.
We accompany Tek as he enters the town of Opportunity and visits the banks of Regressive Reginald, Complacent Cal, and Progressive Pete. These humorous caricatures illustrate the range of approaches banking executives take when faced with the prospect of integrating new technology.
In general, financial industry executives are not known as first adapters of new technology. Yet we know that technology is becoming an increasingly vital aspect of banking. If small to mid-sized FIs want to compete with the big guys, they can’t ignore the possibilities that technology presents.
CFC’s Founder, Bill Ristvedt first introduced “A Tale of Three Banks” at ICBM’s TechXpo in 2009 after seeing one too many community FIs close the door on technology. Mark Walinske, CFC’s CEO/President suggested we make Bill’s story into a book: “Whether [financial institutions] are trying to wait out the down economy or just ignoring the changing nature of the industry, this is our tongue-in-cheek way of reminding those who are reluctant to adapt that they may be missing out on huge opportunities for client growth and retention.”
So, whether you already offer a full spectrum of technology-supported services or you’re still trying to get the coffee timer to work, technology is constantly changing and there are always new possibilities to leverage. All you have to do is answer the knock on your door—and remember that the rhyming robot is here to help.
View “A Tale of Three Banks” for yourself on our website, or purchase it on Amazon—it makes a great stocking stuffer for any financial institution professional!

Reader Comments